Whole wheat & rice cereal with real blueberries and natural & artificial flavors. 12 vitamins & minerals. 0 grams trans fat. Made with whole grain. Wholesome and nutritious. Blueberry Muffin Tops are made from whole wheat and rice, plus 12 essential vitamins and minerals. They're naturally cholesterol free, low in saturated fat and have 0 grams trans fat. Great tasting original flavor. You won't find another cereal quite like Blueberry Muffin Tops. They are part of Malt-O-Meal Originals, a distinctive line of cereals featuring one-of-a-kind flavors. Costs less. Ounce for ounce, Malt-O-Meal cereals cost less than the competing box brands. We save by limiting packaging and advertising costs, and focusing on quality. We pass those savings on to you! From a family-owned company. Malt-O-Meal has been family-owned for four generations. Breakfast cereal is all we make. This focus ensures that we meet your needs for quality and value every day. Malt-O-Meal means more. Made in USA.